Jo Moseley – Founder & Editor

  • Jo Moseley Healthy Happy 50 Welcome

Hello! I’m Jo – The Founder & Editor of HealthyHappy50. It’s so good to meet you!

A little bit about me: I’m 51, a mother of two teenage boys and we live on the edge of the Yorkshire Dales in the north of England.

When did you come up with the idea for #HH50?: The inspiration for #HH50 came one summer’s afternoon in 2015 after swimming in the sea with my sons.

My lightbulb moment: Lying in the sun, the idea of sharing stories of other women my age who loved being sporty popped into my head.

Having dozing, half thinking, I began imagining a website which both celebrated women over 50 who already enjoyed being sporty & keeping active, and encouraged others who wanted to be and were looking for information & inspiration. A community that showed strong women setting & reaching new goals,  making friendships and living a healthy, active  & happy life in their 50s and beyond. Sharing stories of their adventures and supporting each other.

The idea for HealthyHappy50 had begun!

The inspiration for #HH50: One million metres, a marathon, a newspaper article and being part of the fabulous This Girl Can. How the ideas added up!:

a) Rowing a million metres & a marathon: In 2014 I completed a  fundraising challenge for Macmillan Cancer Support, rowing a million metres across 200 days and a marathon (yes, 26.2 miles or 42,195m) on a Concept2 rowing machine. The marathon was 5 days before my 50th birthday and on the 1st anniversary of my mother’s death from Lymphoma. We raised over £10,000 and I was overwhelmed by the support I was given from friends, family, local & regional press & radio, as well as friends I’d made on social media, especially Twitter. The  Yorkshire Post and BBC Get Inspired kindly shared my challenge.

I was incredibly touched by the messages I had received from women who had said my story had inspired them to get back into a sport they had long since forgotten or to try something new. The brilliant website asked me to share why I started indoor rowing initially.

b) The Ad Campaign: This Girl Can: In January 2015, Sport England launched a wonderful campaign called This Girl Can to encourage girls and women of all shapes, sizes, abilities and ages to become more active and try sport for the first time or indeed, take it up again. You can read more about it here.

In the summer of 2015, I was invited to be part of the campaign, sharing my enthusiasm and being interviewed on the radio and featured in newspapers. This picture, taken at the Great North Swim in the Lakes, was featured along with many others on billboards in shopping centres across the country. It was an absolute privilege and I wrote about if for Jo Moseley  There were several articles in the local & regional press:

Ilkley Gazette TGC c) I had also read Cathy Bussey‘s article in The Telegraph This Girl Can? Sport’s for us older ‘girls’ too, you know” here which discussed how women in their 50s and 60s are often overlooked.

As Cathy Bussey reported, “Women in Sport, formerly the Women’s Sport and Fitness Foundation, estimates, using Sport England data that just 30 per cent of women aged 45-54 and 22 per cent of women aged 55-64, currently participate in exercise at least once a week. Levels of physical activity among this group have remained broadly static since October 2012.

‘Something needs to be done to address these trends,’ says Ruth Holdaway, chief executive of Women in Sport. ‘Showcasing ways in which older women include sport and exercise in their daily lives is an excellent place to begin.”

Perhaps it was the sun, but I started wondering if I could create a website which contributed to showcasing women in their 50s and 60s enjoying sport as Ruth Holdoway said.

I did some research and couldn’t find anywhere that brought together stories of women over 50 who loved all sorts of sports & at all sorts of levels and experiences in one place.

I didn’t know if anyone would be interested, but I had nothing to lose in trying! Having been given so much support through my own challenge I wanted to give something back and have the opportunity to celebrate other women and their achievements.

The response from friends I canvassed was an overwhelming “Oh yes! What a great idea! I would love to share my story and read about other women!”

And so, in the autumn of 2015, behind the scenes work on began.

In December 2015, a year after I finished the millionmetres and marathon for Macmillan Cancer Support, we published our first story about Janette Benaddi as she set off to row the Atlantic Ocean with her YorkshireRows team.

And the stories keep coming!

Thank you so much for taking the time to read this. I hope you love our stories as much as I love sharing them. I hope they inspire you to create your own adventures too.

Jo xx


PS If you would like to share your story, please do get in touch! We would love to hear from you! Just pop us an email healthyhappyfifty(@) or chat to us on Twitter & Instagram @healthyhappy50. Thank you!


{All pictures courtesy and property of Jo Moseley}